Having begun his career operating for international news broadcasters all over the world, Reynald Gresset’s style has been shaped by his insight on the power of creative expression. His approach to filmmaking is defined by his desire to develop complex characters and narratives; utilising the cinematic arsenal to delicately execute brilliant stories. Pieces such as Vodafone ‘The Power of Freedom’ and Universal ‘It Just Got Real’ are both highly technical and powerful in outcome.